As Thanksgiving approaches, it’s important to think about how your small business can show thanks to the customers who help make your business a success. These fun and memorable ideas will help build a loyal customer base. Many #smallbusinesses want to say thank you for your business, but may not be sure on the best approach to do so. They want their “thank you” to be memorable and not just something their clients will pass over. If you’re in the customer service business, which all business really are (we can’t have a business without our customers), you should strive to continually show your gratitude to customers in a fun and memorable way.
We are going to show you 7 outstanding ways to show your appreciation to customers. At every 
chance you have, giving thanks must be relevant and personalized, along with noticeable and sincere. These simple tips will ensure your gratitude to your customers won’t go unnoticed.
Write A Note On Personalized Notepads
Send a custom notepad with a handwritten note to your customers. It’s surprising how rare this proven way of showing gratitude is actually used. Can you remember the last time you received a handwritten thank you note? Your note should be specific and personal. Trust us when we say you will make your customer’s day!
Give A Customer Something Reusable
Many giveaway or promotional items are a one time use product. Leaving your customer with nothing in hand once they use the product they received. But giving your customer something they can reuse again, like our seed packets, will leave a lasting impression long after the paper is gone.
Send Cards On Unique Holidays
Don’t let your card get overlooked in a mass of other cards by sending it only during “traditional” holidays. Instead, send a card to a customer on a unique holiday. You can call out Groundhog Day or Flag Day. You can also keep the card professional by celebrating customer service week or the anniversay card with your company. Captain Notepad offers a variety of different cards that are both fun and personalized.
Show How You Listen
Show your customers how you value their feedback. Let the conversation also be an opportunity to gather more feedback. You want customers to feel like they have an open line of communication to you at all times — whether that’s for praise, complaints or requests.
Excel at Customer Service Daily
Nothing says thanks for your business better than a friendly, informed service representative. It’s uncanny how thrilled customers are when a real human answers the phone and doesn’t read from a script.
Same goes for email — personal and friendly replies (not purely canned ones!) let your customer service team’s personalities shine through.
Mark the Occasion
Make your customer feel like they’re part of a big family. Recognize special events in their lives by sending a small gift, such as flowers or a plant. The event could be a major birthday, a promotion or even a new addition to the family. The thoughtful timing of your gift communicates volumes and is a gesture that won’t soon be forgotten. You can even send them a personalized calendar with their name on each month. This unique gift is something they will look at every month and remember who sent it to them.
Give Some Freebies
Branded gifts from companies used to be cringe-worthy throwaways. Those days are long gone. Print custom logo T-shirts that are so soft and good lookin’ that customers will wear through them and request another. Customers also like receiving usable items (such as smartphone cases) or funny AND usable ones (such as koozies), so think outside the normal swag box on this one.
So during the season of showing your appreciation, think about what your business can do to say “thank you” for being a loyal customer. For more ideas and how we can customize any of our products for you, contact us today at 888-268-7237.
