The marketing world is getting more and more complex, it can be confusing for any realtor to know where and how to generate leads that convert. Here’s a guide with the top real estate lead generation ideas to help you narrow down the options and ensure your marketing dollars create an unbeatable ROI.
Online Real Estate Listings
A recent study from the National Association of Realtors revealed that 92% of buyers use the 
Internet to house hunt. This strongly indicates a need for all real estate business to have an established online presence such as realtor.com or zillow.com.
Social Media
Use social media, such as Facebook, to instantly gain followers and engagement. A great way to increase engagement is to post two images and ask fans to choose which they like best.
Remember the rule here is engagement, engagement, engagement!
Custom Promotional Items: Door hangers
There’s a famous realtor who built his business from scratch closing over 100 homes per year just by using door hangers. The biggest benefit of door hangers is that your leads are guaranteed to see your message.
Generate Leads Using LinkedIn
If you’re already on LinkedIn then you probably know it’s a great tool for networking, but did you know it can also be an incredible place to generate new leads?
Data compiled from more than 5,000 companies found LinkedIn produced 277 percent more leads than Facebook and Twitter. That’s not to say you shouldn’t use those platforms to generate real estate leads, but it does mean you need an active presence on LinkedIn.
Using Direct Mail Marketing to Connect with Clients
Tired of marketing online? If so, you’re in luck, because direct mail marketing can be one of the best ways to connect with clients and generate more leads.
Engage visitors with live chat on your website
Trying a live chat feature on your site to increase your likelihood of engagement. Tawk.to or LiveChat are both great options that can be added to your WordPress website. The only caveat here is that like all lead engagement, you need to respond ASAP.
Follow us to learn more marketing tips for realtors and small businesses. Captain Notepad offers great tips and resources to help your business thrive. Check out all our personalized products here, and start customizing your notepads today.
